{"id":1468,"date":"2021-10-19T17:05:30","date_gmt":"2021-10-19T16:05:30","guid":{"rendered":"https:\/\/devwebsitepro.com\/newmillennia\/?p=1468"},"modified":"2023-06-23T17:07:43","modified_gmt":"2023-06-23T16:07:43","slug":"social-content-ideas-for-your-recruitment-agency","status":"publish","type":"post","link":"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/","title":{"rendered":"Social Content Ideas for Your Recruitment Agency"},"content":{"rendered":"

Social media can be a powerful tool for your recruitment agency.<\/p>\n

You may not currently invest much time, seeing it as time-consuming with very little return, but maybe you just need to change your angle?<\/p>\n

Below we\u2019ve summarised a few different content ideas you could consider to help engage your followers and promote your agency:<\/p>\n

Share Jobs and Opportunities<\/b><\/h3>\n

The most obvious type of content for you to share is the current roles you have available.<\/p>\n

Put some time into hashtag research so you can be sure you\u2019re landing in the feed of the right people.<\/p>\n

However don\u2019t overdo it when it comes to sharing roles. If that\u2019s all your content is, you\u2019re going to turn off those passive candidates that might otherwise follow you.<\/p>\n

Try to ensure each week you offer a mix of posts, using the ideas below, to keep your audience engaged.<\/p>\n

Showcase the People Behind Your Business<\/b><\/h3>\n

Take the time to highlight each person that is a part of your business.<\/p>\n

Share a little about what they do within your agency, their skills and experience, and perhaps a fun fact they want to share with your audience.<\/p>\n

Even if it\u2019s just you, people will be interested to learn more about you!<\/p>\n

You\u2019re working in a business that is all about the individual, so showcasing your team demonstrates how much you value the ones that make up your business.<\/p>\n

Share Relevant Publications<\/b><\/h3>\n

Your audience need to gain something from your posts, whether it\u2019s insight, advice or a freebie!<\/p>\n

One great way to give something away as a recruitment agency is by sharing a white paper or e-book.<\/p>\n

This could be something like a salary survey that demonstrates your knowledge of the industry, and helps clients benchmark themselves against their competitors.<\/p>\n

It\u2019s also a great way to build a data list and market yourself to potential clients and candidates in the future.<\/p>\n

Tell Your Story<\/b><\/h3>\n

Everyone loves a success story, so why not think about ways you can tell yours through your social media channels.<\/p>\n

Consider sharing images that capture how your agency came to be, then up to date pictures to show where you are now.<\/p>\n

Use it as an opportunity to talk about the values that drive your business to help clients and candidates understand what you\u2019re all about.<\/p>\n

You might even inspire someone else to start their own recruitment agency<\/a>!<\/p>\n

Promote Event Attendance<\/b><\/h3>\n

If you\u2019re attending an event, then share posts using the relevant event hashtags to highlight that you\u2019re there.<\/p>\n

You might be surprised by who spots your post and decides to connect with you.<\/p>\n

Not only does it give you another thing to post about but it also tells your network that you\u2019re immersed in your field.<\/p>\n

Organising your own event? Social media can be powerful for promoting events. Paid ads on your channels can get your posts in the feeds of relevant people.<\/p>\n

Positive Thoughts and Quotes<\/b><\/h3>\n

Social media, particularly LinkedIn, is filled with lots of people telling everyone just how wonderful they are!<\/p>\n

Remember that your social media account is really about your audience and what they need.<\/p>\n

Positive quotes and inspirational messages might seem a little cheesy, but get the tone right and you might find they resonate with your audience.<\/p>\n

Whether it\u2019s an uplifting thought to start the day, or an inspiring affirmation that someone needed to hear, it\u2019s another way to mix up the content in your feed.<\/p>\n

Get the Conversation Started<\/b><\/h3>\n

Why not start a conversation around something relevant to your industry?<\/p>\n

It\u2019s a chance to showcase your expertise, while encouraging the right people to chat with you outside of the usual business relationship.<\/p>\n

Potential clients and candidates might want to have their say, creating an opportunity to connect with them in an authentic way.<\/p>\n

Try to steer away from anything too controversial, as you could find yourself alienating your audience!<\/p>\n

Use Live Streaming<\/b><\/h3>\n

Live streaming might scare you a little but depending on your industry, you could find you\u2019re one of the few agencies that use the feature.<\/p>\n

Prepare a little in advance so you know what you\u2019re going to showcase or discuss, then go for it!<\/p>\n

The more natural you sound, the more engaging you\u2019ll be to your audience.<\/p>\n

Give people a reason to tune in \u2014 discuss something relevant in the industry news, share advice or open up a discussion for the future.<\/p>\n

Be the First With Industry News<\/b><\/h3>\n

As soon as industry news is released you need to be the one sharing it to your channels.<\/p>\n

This way people will start to follow you as a way to stay up to date with the latest industry news.<\/p>\n

Consider creating a graphic each week rounding up the weekly industry news that clients and candidates will come to rely on to stay ahead.<\/p>\n

Be sure, where appropriate, to offer your perspective or reflection on the story, to again highlight your industry knowledge and expertise.<\/p>\n

Make it Fun!<\/b><\/h3>\n

You of course want to present a professional image online but you can still make your social media channels fun.<\/p>\n

Think about the industry you specialise in, what are the things that are specific to your industry that are guaranteed to raise a smile?<\/p>\n

If you don\u2019t have the time to create original content you can search for fun memes online that people in your network will hopefully share or tag.<\/p>\n","protected":false},"excerpt":{"rendered":"

Social media can be a powerful tool for your recruitment agency. You may not currently invest much time, seeing it as time-consuming with very little return, but maybe you just need to change your angle? Below we\u2019ve summarised a few different content ideas you could consider to help engage your followers and promote your agency: …<\/p>\n","protected":false},"author":17,"featured_media":1469,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[16],"tags":[90],"class_list":["post-1468","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-recruitment-advice","tag-social-content-ideas-for-a-recruitment-agency"],"acf":[],"yoast_head":"\nSocial Content Ideas for Your Recruitment Agency - New Millennia<\/title>\n<meta name=\"description\" content=\"Social media can be a powerful tool for your recruitment agency. We\u2019ve summarised a few different content ideas to engage your followers:\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social Content Ideas for Your Recruitment Agency - New Millennia\" \/>\n<meta property=\"og:description\" content=\"Social media can be a powerful tool for your recruitment agency. We\u2019ve summarised a few different content ideas to engage your followers:\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/\" \/>\n<meta property=\"og:site_name\" content=\"New Millennia\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-19T16:05:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-23T16:07:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.newmillennia.co.uk\/wp-content\/uploads\/2021\/10\/pexels-pixabay-533446.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Paul O'Rourke\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Paul O'Rourke\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/\"},\"author\":{\"name\":\"Paul O'Rourke\",\"@id\":\"https:\/\/www.newmillennia.co.uk\/#\/schema\/person\/0a5e64690211f8222b3e3e0f0a3f8f64\"},\"headline\":\"Social Content Ideas for Your Recruitment Agency\",\"datePublished\":\"2021-10-19T16:05:30+00:00\",\"dateModified\":\"2023-06-23T16:07:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/\"},\"wordCount\":919,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.newmillennia.co.uk\/wp-content\/uploads\/2021\/10\/pexels-pixabay-533446.jpg\",\"keywords\":[\"social content ideas for a recruitment agency\"],\"articleSection\":[\"Recruitment Advice\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/\",\"url\":\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/\",\"name\":\"Social Content Ideas for Your Recruitment Agency - New Millennia\",\"isPartOf\":{\"@id\":\"https:\/\/www.newmillennia.co.uk\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.newmillennia.co.uk\/wp-content\/uploads\/2021\/10\/pexels-pixabay-533446.jpg\",\"datePublished\":\"2021-10-19T16:05:30+00:00\",\"dateModified\":\"2023-06-23T16:07:43+00:00\",\"author\":{\"@id\":\"https:\/\/www.newmillennia.co.uk\/#\/schema\/person\/0a5e64690211f8222b3e3e0f0a3f8f64\"},\"description\":\"Social media can be a powerful tool for your recruitment agency. We\u2019ve summarised a few different content ideas to engage your followers:\",\"breadcrumb\":{\"@id\":\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#primaryimage\",\"url\":\"https:\/\/www.newmillennia.co.uk\/wp-content\/uploads\/2021\/10\/pexels-pixabay-533446.jpg\",\"contentUrl\":\"https:\/\/www.newmillennia.co.uk\/wp-content\/uploads\/2021\/10\/pexels-pixabay-533446.jpg\",\"width\":1280,\"height\":720,\"caption\":\"Social media symbols\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.newmillennia.co.uk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Social Content Ideas for Your Recruitment Agency\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.newmillennia.co.uk\/#website\",\"url\":\"https:\/\/www.newmillennia.co.uk\/\",\"name\":\"New Millennia\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.newmillennia.co.uk\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.newmillennia.co.uk\/#\/schema\/person\/0a5e64690211f8222b3e3e0f0a3f8f64\",\"name\":\"Paul O'Rourke\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.newmillennia.co.uk\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/a556eebffd51d44e67a797c9d9b1f93f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/a556eebffd51d44e67a797c9d9b1f93f?s=96&d=mm&r=g\",\"caption\":\"Paul O'Rourke\"},\"url\":\"https:\/\/www.newmillennia.co.uk\/blog\/author\/paul\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Social Content Ideas for Your Recruitment Agency - New Millennia","description":"Social media can be a powerful tool for your recruitment agency. We\u2019ve summarised a few different content ideas to engage your followers:","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/","og_locale":"en_GB","og_type":"article","og_title":"Social Content Ideas for Your Recruitment Agency - New Millennia","og_description":"Social media can be a powerful tool for your recruitment agency. We\u2019ve summarised a few different content ideas to engage your followers:","og_url":"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/","og_site_name":"New Millennia","article_published_time":"2021-10-19T16:05:30+00:00","article_modified_time":"2023-06-23T16:07:43+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/www.newmillennia.co.uk\/wp-content\/uploads\/2021\/10\/pexels-pixabay-533446.jpg","type":"image\/jpeg"}],"author":"Paul O'Rourke","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Paul O'Rourke","Estimated reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#article","isPartOf":{"@id":"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/"},"author":{"name":"Paul O'Rourke","@id":"https:\/\/www.newmillennia.co.uk\/#\/schema\/person\/0a5e64690211f8222b3e3e0f0a3f8f64"},"headline":"Social Content Ideas for Your Recruitment Agency","datePublished":"2021-10-19T16:05:30+00:00","dateModified":"2023-06-23T16:07:43+00:00","mainEntityOfPage":{"@id":"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/"},"wordCount":919,"commentCount":0,"image":{"@id":"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#primaryimage"},"thumbnailUrl":"https:\/\/www.newmillennia.co.uk\/wp-content\/uploads\/2021\/10\/pexels-pixabay-533446.jpg","keywords":["social content ideas for a recruitment agency"],"articleSection":["Recruitment Advice"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/","url":"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/","name":"Social Content Ideas for Your Recruitment Agency - New Millennia","isPartOf":{"@id":"https:\/\/www.newmillennia.co.uk\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#primaryimage"},"image":{"@id":"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#primaryimage"},"thumbnailUrl":"https:\/\/www.newmillennia.co.uk\/wp-content\/uploads\/2021\/10\/pexels-pixabay-533446.jpg","datePublished":"2021-10-19T16:05:30+00:00","dateModified":"2023-06-23T16:07:43+00:00","author":{"@id":"https:\/\/www.newmillennia.co.uk\/#\/schema\/person\/0a5e64690211f8222b3e3e0f0a3f8f64"},"description":"Social media can be a powerful tool for your recruitment agency. We\u2019ve summarised a few different content ideas to engage your followers:","breadcrumb":{"@id":"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#primaryimage","url":"https:\/\/www.newmillennia.co.uk\/wp-content\/uploads\/2021\/10\/pexels-pixabay-533446.jpg","contentUrl":"https:\/\/www.newmillennia.co.uk\/wp-content\/uploads\/2021\/10\/pexels-pixabay-533446.jpg","width":1280,"height":720,"caption":"Social media symbols"},{"@type":"BreadcrumbList","@id":"https:\/\/www.newmillennia.co.uk\/blog\/social-content-ideas-for-your-recruitment-agency\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.newmillennia.co.uk\/"},{"@type":"ListItem","position":2,"name":"Social Content Ideas for Your Recruitment Agency"}]},{"@type":"WebSite","@id":"https:\/\/www.newmillennia.co.uk\/#website","url":"https:\/\/www.newmillennia.co.uk\/","name":"New Millennia","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.newmillennia.co.uk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/www.newmillennia.co.uk\/#\/schema\/person\/0a5e64690211f8222b3e3e0f0a3f8f64","name":"Paul O'Rourke","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.newmillennia.co.uk\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/a556eebffd51d44e67a797c9d9b1f93f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a556eebffd51d44e67a797c9d9b1f93f?s=96&d=mm&r=g","caption":"Paul O'Rourke"},"url":"https:\/\/www.newmillennia.co.uk\/blog\/author\/paul\/"}]}},"_links":{"self":[{"href":"https:\/\/www.newmillennia.co.uk\/wp-json\/wp\/v2\/posts\/1468","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newmillennia.co.uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newmillennia.co.uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newmillennia.co.uk\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newmillennia.co.uk\/wp-json\/wp\/v2\/comments?post=1468"}],"version-history":[{"count":4,"href":"https:\/\/www.newmillennia.co.uk\/wp-json\/wp\/v2\/posts\/1468\/revisions"}],"predecessor-version":[{"id":1659,"href":"https:\/\/www.newmillennia.co.uk\/wp-json\/wp\/v2\/posts\/1468\/revisions\/1659"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newmillennia.co.uk\/wp-json\/wp\/v2\/media\/1469"}],"wp:attachment":[{"href":"https:\/\/www.newmillennia.co.uk\/wp-json\/wp\/v2\/media?parent=1468"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newmillennia.co.uk\/wp-json\/wp\/v2\/categories?post=1468"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newmillennia.co.uk\/wp-json\/wp\/v2\/tags?post=1468"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}